Introducing the Google for Startups Accelerator: Women Founders Class of 2022
    
    
    
    
    
      
      Posted by Ashley Francisco, Head of Startup Ecosystem, North America
      
      
      
The challenges faced by women founders is
      evident. Despite an increase in total venture funding raised by women-led startups in recent
      years, women founders still secured 
only 2% of the total amount invested in VC-backed startups
      throughout the year. In addition, 
a
      recent report on women-founded companies in Canada noticed that women technology
      entrepreneurs travel longer routes from startup to scale-up, with women in the study doing
      more funding pitches than men and taking longer to raise their Series A financing.
In 2020, we launched 
Google for
      Startups Accelerator: Women Founders to help bridge the gender gap in the North
      American startup ecosystem, and provide high-quality mentorship opportunities, technical
      guidance, support and community for women founders in North America.
To
      date, 24 women-led startups have graduated from the program, but support for women founders
      must continue. Earlier this year, we announced an open call to applications for the third
      class of Accelerator: Women Founders, starting in the fall.
We received
      hundreds of strong applications and, after careful deliberation, are excited to introduce the
      12 impressive startups selected to participate in the 2022 cohort:
- Advocatia (Lake Bluff, Illinois): Powers healthcare organizations
      with the ability to engage and enroll their customers into programs that reduce cost and
      improve outcomes.
 - Arintra (Austin, Texas): Helps hospitals and clinics save time
      and maximize reimbursement by automating medical coding
 - Blossom Social (Vancouver,
      British Columbia): Canada’s first social brokerage, combining mobile-first stock trading with
      a social community for investors.
 - CIRT Can I recycle this? (Athens, Georgia): Builds software and
      uses AI to digitize the circularity of products and packaging for the modern world, helping
      customers go zero waste.
 - CyDeploy (Baltimore, Maryland): Provides an intelligent,
      automated configuration and patch testing solution that positions our customers to make
      security changes quickly and with confidence.
 - Emaww (Montreal, Quebec): Provides the
      most advanced and least intrusive emotion analytics for websites to better user experience and
      improve their digital well-being with emotional intelligence.
 - Farm Generations
      (Germantown, New York): Builds fair technology for the future of small
      farms.
 - Hound (Denver, Colorado): A platform for veterinary recruiting,
      veterinary employee engagement technology and distributing at home veterinary
      care.
 - Generable (New York, New York): Develops best-in-class Bayesian
      machine-learning models to improve efficiency of oncology
      drug-development.
 - MedEssist (Toronto, Ontario): Transforms local pharmacies into
      modern healthcare hubs.
 - Noticeninja (Fort Myers, Florida): Converts paper notices and
      manual processes into automated digital workflows that provide resolution pathways for users
      to follow.
 - Zero5 (San Mateo, California): Transforms parking spaces into
      tech-enabled mobility service hubs for all vehicles from level 0 to 5 autonomy.
      
 
These startups will join the 10-week intensive virtual
      program, connecting them to the best of Google's programs, products, people and technology to
      help them reach their goals and unlock their next phase of growth.