A couple weeks ago I was up in Seattle talking about the Google
Apps Marketplace with local SaaS companies. I was happy to be joined by Smartsheet,
Concur
and Skytap
and even more excited when they all talked about their success on the Marketplace.
We’ve invited Smartsheet to talk about their success on the Google Apps
Developer Blog and their founder, Brent Frei, has written an excellent
post which I hope you’ll all take the time to read. He talks about how they decided
to launch on the Marketplace, their technical evaluation, development process and the results
they’ve achieved.
Here’s a graph that tells much of the story-- it
shows their new customer leads (excluding pay-per-click-ads):